History of ICRM
The Colloquium was originally conceived as an on-going forum for creating new knowledge and circulating viewpoints which challenge established marketing management theory and practices. David Ballantyne, the first convenor, had the vision of a Colloquium which went beyond the bounds of a small and friendly conference to one which would expand and sustain a community of researchers, allow sufficient time for dialogue among those researchers, and provide access to academic journals for publishing the Colloquia papers. Networks and dialogue remain essential elements of the Colloquium.
2014 marks the 22nd birthday of ICRM – a time not only to look forward to the future, but to reflect on the achievements of the Colloquium in establishing its reputation for being the focus of cutting edge thinking about relationship marketing. The reputation of the Colloquium has grown internationally, given the depth of leading edge dialogues between practitioners and academics.
Previous hosts of the Colloquium include:-
- Monash University, Melbourne, Australia;
- Cranfield University, UK;
- Hanken-Swedish School of Economics and Business Administration, Helsinki, Finland;
- Henley Business School, UK;
- Swansea University, UK;
- University of Auckland, New Zealand;
- University of Strathclyde, Glasgow, Scotland;
- Stockholm University School of Business, Stockholm, Sweden;
- John Molson School of Business, Montreal, Canada;
- University of Kaiserslautern, Germany;
- Rochester Institute of Technology, Upstate New York, USA;
- University Torcuato di Tella, Argentina;
- ESC Rennes School of Business, Brittany, France.
Use links below to get a flavour of the papers and presenters who have attended previous Colloquia:
20th Annual Colloquium held in 2012 at Nottingham Trent University, UK
18th Annual Colloquium held in 2010 at Henley Business School, UK
15th Annual Colloquium held in 2007 at University Torcuato di Tella, Argentina
14th Annual Colloquium held in 2006 at University of Leipzig, Germany